Christmas Sale
Posted December 4th, 2007 in For Sellers, Real Estate
Every year during this busy Holiday Season clients ask if we should take their home off the market.
The clients look at the number of events they have on their calendar, and wonder where they will find the time to sell their home in between decorating, baking, shopping, entertaining, attending planned events and family obligations. 31 days in December just doesn’t seem like enough time. Add the stress of having your home ship shape and ready for a viewing and you’ll think it overwhelming.
The temptation is great, the rationale many, with showings few. However, keeping your house on the market does have its advantages. First, you have a REALTOR® working for you and while you are doing your Christmas shopping, visiting with family, or attending a special event, the REALTOR® is there to show the house. Second, the buyers are also very busy. Christmas buyers are not about to waste time browsing. Holiday Season buyers are serious. These buyers prefer this time compared to the ‘mad’ rush of the traditional busy seasons of spring and fall. These buyers are take comfort knowing they are unlikely to be involved in multiple offers. They have confidence in that should they make an offer, their offer will receive full consideration. Experienced REALTORS® frequently comment that the best time to sell is during the Holiday Season
Often overlooked is the psychological benefit of selling your home during the Christmas Season. It is the time of year where family and home are celebrated. It’s a perfect time to engage a buyer. Your decorated home is at it’s finest, exuding warmth and hospitality. It is inviting to your friends, and it is inviting to buyers. It’s a unigue time when where they get to feel what their family life might be in their new home.
Another benefit for the seller is the traditional lower inventory of homes for sale during the season. You may be surprised to find that you will get more showings and a greater chance of obtaining an acceptable offer.
Photo Courtesy Wendy Bumgardner (c) 2005



